If you don’t learn how to write a good headline, then the chances are you will have trouble attracting traffic to your website or blog. In a digital economy, that can cost sales, because you need readers to turn up to buy your goods and services.
Search engines are really, really good at extracting every last bit of revenue of every search. We’re never going to fully understand Google or Bing’s algorithm or everything that goes into PPC pricing. What we can do is explore the fundamentals of how the PPC marketplace works, what factors we can control and how we can use them to drive down our CPC.
Increasing your landing page conversion rate requires some creativity and consistency with your original calls to action. The ideal landing page incorporates an attractive visual to draw in the user, with clearly presented value points that encourage a simple form submission.
Because of my passion for networking—doing it, talking about it, teaching it, coaching it—I have lots of opportunities to chat with various people about how they view this important professional skill and how they go about growing their networks.
Graphic design firms have for years neglected a key space that can bring them a significant new stream of revenue. Most of this missed opportunity is due not understanding the opportunity of branding. For far too long, graphic designers have called developing logos “branding.”
Traveling for work purposes like traveling to conventions and conferences can be quite a hassle, especially when you have to travel without advance notice. Last minute plans of traveling can make you forget essential items in a hurry or can even make you reach the airport late.
Looking for a way to reach more prospects and bring more customers into your store? Facebook’s ‘Offers’ platform might be an advertising solution you need. Brands with at least 400 likes can promote deals, coupons, and discounts to their target markets.
Starting a business all on your own can prove to be one of the more difficult occupation paths to take on. Thankfully, new entrepreneurs will find that the more people they add to their team from investors to employees and partners, the easier it is to run a business.
Small Biz Club is the premier destination for small business owners and entrepreneurs. To succeed in business, you have to constantly learn about new things, evaluate what you’re doing, and look for ways to improve—that’s what we’re here to help you do.