Email marketing can be an effective tool in reaching your customers. What most people don’t understand is the difference between social media marketing and email marketing. They are quite different and both rely on a different method of reaching people.
Small business owners nowadays are moving towards virtual platforms to improve their lead generation. Content is a big part of this because it helps with SEO and engages readers. Still, many small business owners are part of a partner system.
If you’re conducting business today without an online presence, you’re stuck in the old 20th century way of thinking. So many potential customers are online looking for products and services that if they don’t find you there, they’ll find someone else.
Lately I’ve noticed consumers of information are very “anti-hype.” I believe this has been caused by market fatigue (too many people making similar outlandish promises), but also because people have told them they should be anti-hype.
Professional conventions and conferences are a good platform to get trained, interact with people, and learn new ways of conducting businesses. Managers can greatly benefit by attending professional conventions and conferences.
As someone who teaches the skills and strategies of effective F2F networking, I want you to handle your name with tender loving care and not just blurt it out when you introduce yourself to a conversational partner. Instead, teach the other person your name so they will actually remember it.
None of us ever has an original idea. Everything we know and think of ultimately comes from what we see, what we read, and what we hear. So what better way is there to get new ideas than to go out and engage with more people, more sources of information?
Small Biz Club is the premier destination for small business owners and entrepreneurs. To succeed in business, you have to constantly learn about new things, evaluate what you’re doing, and look for ways to improve—that’s what we’re here to help you do.