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Amazing Brand Experiences Start at the First Touchpoint

I’ll bet you’re familiar with this cliché: You only have one chance to make a good first impression. Yet, so many businesses and organizations fail at this. Take my recent experience at a 4-star (TripAdvisor…

The Essentials of an Effective Business Disaster Recovery Plan

If there’s any guarantee in life, it’s to expect the unexpected. Small businesses are the most impacted when it comes to disasters because they do not usually have a formal disaster recovery plan. As a…

Your Industry Could Use Some Disruption—Just Ask a Mattress Seller

Let’s take a minute to talk about industry disruption. Why does it happen? Aren’t things usually going just fine? The point of disrupting industries is to break them out of a rut. When things are…

Clinging to the Past

Both we and our customers struggle with change. Think, for a moment, how many times you may have said, or you’ve heard within your organization or from your customers: “But we’ve always done things this…

3 Advances Changing the Future of Artificial Intelligence in Manufacturing

Today’s factories are easy to envision as futuristic-seeming hives of automation, where industrial robots mimic the movements and, seemingly, the intentionality of human workers. Today’s robots are not only working faster and more reliably than…

The Importance of Pensions to SMEs

For SMEs to remain competitive in the current economic climate, it’s imperative that they’re able to retain and recruit the best possible talent. This can be challenging, however, particularly with small businesses being relentlessly squeezed…

Personalization vs. Privacy: Your Customers’ Confusing Brand Experiences

How much business do you think you lose due to poor customer experiences? Did you know that 41% of US consumers said they ditched a company because of “poor personalization and lack of trust?” And,…

3 Effective Ways to Fight Employee Burnout by Onboarding Correctly

In a survey of 614 HR leaders, conducted by Kronos Incorporated and Future Workplace, 87 percent of respondents cited improving employee retention as a critical priority in the face of burnout. “Employee burnout has reached…

Why Taking Risk is the Ultimate New Venture Advantage

Outside of dreams, there is no real business opportunity without risk. Serious entrepreneurs know that, but too many “wannabes” still fall for that elusive get-rich-quick scheme with no risk. As an active angel investor, I…

5 Ways You Didn’t Realize Your Company Can Use Cryptocurrencies

With cryptocurrencies like bitcoin making headlines recently due to a rapid increase in dollar value, it’s important for small businesses to realize there’s more to this phenomenon than accepting it as a form of payment….

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