Kate Kirby

Kate Kirby has 15+ years of experience in content marketing, and is currently at Highspot. She loves tailoring messages to the buyer’s journey, ideally while enjoying a double espresso.

Latest

5 Simple Steps to Boost Your Sales Reps’ Selling Power

For small businesses, sales is often among the top challenges—so implementing sales enablement processes may get punted down the to-do list. In fact, for many small businesses sales enablement feels like a luxury akin to…