Jeff Bullas
Jeff Bullas is a consultant, blogger, strategist, and speaker. He works with companies and executives to optimize their online personal and corporate brands through the use of social media channels. Author of the Amazon best-selling book Blogging the Smart Way—How to Create and Market a Killer Blog with Social Media (Jeff Bullas, 2012), Jeff's own blog is included in AdAge.com's Power 150 ranking as a top 50 marketing blog.
Latest
The Untapped Social Network with 10x the Potential of Twitter
Social networks have changed the way we communicate… But their use and relevance are constantly on the hop. I remember when the world was consumed by MySpace. If you didn’t have a MySpace page you…
5 Inspiring Books That Are Transforming My Life and Business
The news was horrifying. There had been a mass shooting. Then another story broke. Some madman with his fingers on a big red button with megalomania syndrome was testing nuclear weapons. It’s not a good…
10 Types of Visual Content On Instagram That Get Shared Like Crazy
Our attention spans are diminishing. We crave short, sharp bits of content that we can consume in a heartbeat without much thinking or effort. It’s no surprise then that visual content is 40 times more likely to…
Content Marketing 101: All You Need to Know to Grow Your Business
It was a paperback book that someone I trusted and respected had recommended. Its title was good but not great. The headline wasn’t so compelling that it would stop you in your tracks. But something about…
3 Life Lessons I Learned the Hard Way
Some of us discover our purpose in life at an early age. It might be writing, playing the violin or the driven and passionate artist. That is unusual and rare. And they are the lucky…
The 10 Laws of Content Marketing Mastery
Content marketing is just two words. But it has evolved to become a complex intersection and eco-system of art and science. For many of us it is a confusing mess of multiple media, platforms and…
How I Break the Twitter “Rules” and Get 108 Million Impressions
It was tough being different. I was not doing things as they expected. Breaking the rules. They really didn’t like it. Their comments and insults were daunting and confronting. How dare you do that that….
The Marketing Revolution No One Predicted
Think back to the revolutions throughout history that shaped the world. The advent of machinery, then information technology and then the internet all had a profound impact on the way we do business. But first,…
5 Case Studies on Companies That Win at Social Media and eCommerce
I decided to look at some direct evidence for social media and its positive effects with eCommerce online businesses both for “Business to Consumer” (B2C) companies as well as “Business to Business” (B2B) companies. Also I came…
How to Be the Next Netflix (and What Will Happen if You’re Not)
I have fond memories of walking up to my local Blockbuster to browse the latest VHS releases… There was one on every corner. It was an experience, a way to kill time, a reflection on…